Using drones to gather photos, video, and data about a property is a big leap in the technology behind older processes, but insurers were already doing something similar before with adjusters climbing on ladders and roofs with a digital camera in hand.
Aerial imagery in real estate give potential buyers a better perspective of the property they are considering.
Higher-resolution visual inspections than ground-based inspections
As you can clearly see, in 4k, using aerial footage in marketing can be an advantage over other types of media.
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